Natural hair care for the modern minimalist. We believe transparency is the key to clean beauty and that healthy hair is the foundation for any style. Vegan-friendly, silicone-free, formulated with up to 98% plant-based and naturally-derived ingredients and featuring superfood ingredients like apple cider vinegar, coconut oil, mango seed butter, rosehip oil and hydrolyzed quinoa. Plus, essential oil-based fragrances that provide more than just a wonderful smell. Natural is healthy hair from the inside out.
Founded in 2009 by master barbers Scott Serrata and Pedro Zermeno, IMPERIAL BARBER PRODUCTS set out to evolve the craft of American men’s grooming by bringing time-honored grooming traditions into the home via all-natural, utilitarian, premium products. Today, Imperial Barber Products has become an authority in masculine men’s grooming.
It all began back in 1922 in Amsterdam, when a young chemist named Jan Keune developed an innovative formula for a liquid perm. This made his company the first European manufacturer of this particular product. Today, Jan Keune’s eponymous brand, Keune Haircosmetics, is used in more than 70 countries by hundreds of thousands of barbers and stylists.
Designed to complement the skin’s natural ability to renew, Veritas Bioactive Cosmetics are chirally correct skin care formulations that celebrate the marriage of natural botanicals and pharmaceutical quality bioactives. Free of parabens, phthalates, gluten, harsh chemical surfactants such as sodium lauryl sulfate (SLS), fillers, synthetic fragrances and dyes, Veritas’s goal is to raise the standard in the cosmetic market place, while serving at the highest level, with truth (veritas), and integrity.